News

Feb. 25

BMI Presents: Marketing trends that will affect your business in 2020

We invite you to join a special BMI Presents “Marketing trends that will affect your business in 2020” on the 5th of March, 2020 with BMI graduates Linas Šiautkulis, CEO at BPN Media Agency and Robertas Maliauka, Director at Drop Audio sound recording and audio post-production studio on scanning and analysing new challenges for marketers and CEO’s. 

Guest speakers: 

Linas Šiautkulis CEO at BPN Media Agency, Chairman of Lithuanian Marketing association and BMI EMBA Graduate Class XIX

Exponentially growing computing power, advancing artificial intelligence, interconnecting sensors are immersing us into the new age of complex ecosystems. What role will marketers play in the age of the artificial intelligence revolution and what are the biggest communication challenges CEOs will face in the nearest future?

Robertas Maliauka Director at Drop Audio sound recording and audio post-production studio, BMI EMBA Graduate Class XVIII 

There’s no surprise that the cost of reaching the costumer and correspondingly building of brand equity is increasing dramatically. With hyper intensive competition occurring in most sectors, brands that once stood out are commodified and companies are forced to seek new ways to engage their customers. The concept of branding beyond traditional visual approach, employing multi-sensory delivery mechanisms such as sound, smell, touch and others is becoming increasingly popular. Audio branding, therefore, affects brand equity, mostly by having effect on brand awareness, perceived quality and brand associations.

EVENT INFO

Venue: BMI Vytautas E. Gruodis Executive Hall, Konstitucijos ave. 7, Floor 31, Vilnius
Date and Time: 5.30 PM. 5th March, 2020.  
Duration: 90 minutes 
Language: English

BMI Presents is free of cost.
Registration is required. Number of seats is limited. 

BMI Presents will allow you to experience first-hand value of networking across the BMI community.

REGISTER HERE

All event queries to indre@bmiinstitute.com, +370 5 248 72 45

The Admissions process for the BMI International EMBA Class 22 (2020-2022) is now open. Find out about entry criteria and application procedure here.

 

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